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  Challenge > Innovation In Action> Watch your Kids Grow — Online!
 

 

Watch your kids grow — online!
 
Sam, an intelligent, cheery dinosaur, represents KGOL’s determination to meet each child’s development needs with a pleasant and
positive attitude.
 
Do you know that the world’s first online programme to monitor and track the development of babies and children was born right here in Singapore?

KidzGrow Online (KGOL) was conceived from an idea to create a simple yet effective tool to support parents throughout their child’s development from 3 months to 6 years.

The online system at www.kidzgrow.com.sg was developed by a team of child development professionals and IT specialists from KidzGrow Pte Ltd and TherapyWorks Pte Ltd.

The child development content was reviewed by the Child Development Unit of KK Women’s and Children’s Hospital. The project was successfully trial tested with support from The Enterprise Challenge (TEC) and the piloting agency, the Ministry of Community Development and Sports (MCDS).

MCDS supported the project because KGOL had the potential to deliver convenient and affordable services to guide parents in the holistic development of their children. KGOL also helps to identify children with possible special learning needs early and direct them to professional assistance to effect early intervention.

In addition, KidzGrow’s infrastructure may benefit other public agencies as it can be used to facilitate the gathering of data on child development in Singapore over the medium to long term for analysis and policy planning purposes.

Confident parents, happy kids
Results of the KGOL trial have shown that parents have benefited from watching their little ones blossom day by day through the KGOL programme. After using KGOL for a period of three months, a notable number of participants felt that their knowledge in caring for their children had significantly improved and they had greater confidence in their parenting role. Others also shared that they felt more empowered to be successful parents.

Ms Jeannie Lau, who subscribed to KGOL during the pilot phase, was one such parent. While working on various activities with her 4-year-old son, Wei Qi, she noticed he was performing extremely well in all the tasks for his age. Jeannie sought professional advice from a child development therapist who assessed him and found that his performance was indeed advanced as reflected in KGOL. Suggestions were made to help Jeannie nurture Wei Qi’s potential.

The power of partnerships
MCDS gained an enriching experience from collaborating with TEC and the KGOL team. The generous sharing of resources, ideas, knowledge and expertise contributed towards the successful trial.

By providing a testbed for an innovative idea from the private sector, MCDS has realised its dream of creating an individualised tracking programme to empower parents and hence enhanced its role as a forerunner in Family Life Education.

Future plans
The opportunity to trial test their innovative idea has made it possible for the KGOL team to dream bigger dreams on how to expand the potential of the project.

Ideas in the pipeline include using KGOL to complement existing developmental screening processes used to aid the early detection of children with special developmental needs.

Upon gaining profitability, the KGOL team will donate 10% of the project’s annual operating income to the Government to fund further research and support activities in child development.
 
By MCDS
 
 
KGOL BENEFITS
Child development-
related information distributed in fortnightly modules which can be personalised to suit a child’s strengths and weaknesses
An exciting treasure trove of activities designed according to age-appropriate child developmental milestones
Forums which are moderated by KGOL’s team of therapists
 
     
 
 
 
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