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| Why
the Thinkathon? |
| |
|
| Mr Tan evaluating
the ideas proposed by SPF officers. |
| |
| There
are many advantages of organising a Thinkathon
vis-à-vis applying “traditional” brainstorming
techniques. The major advantages are: |
| |
| • |
100%
participation - Everyone has to submit the
worksheets, which feature
a broad range of questions/issues to cater
to the varied interests of participants. Comparatively,
a “traditional” brainstorming
session may be dominated by some while a few
choose to remain silent. |
|
•
|
More
quality ideas - The Thinkathon method allows
participants to exchange and build on each
other’s ideas to generate even more quality
ideas. This also helps to minimise the duplication
of ideas. From experience, duplication only
occurs in approximately 15% of the ideas generated. |
|
•
|
Wider
variety of ideas - This can easily be achieved
by framing and cate-gorising the questions/challenges
to gather a broad range of responses. |
| • |
Saves
time - Time is saved as participants generate
ideas simultaneously. |
| • |
Easier documentation -
The participants record their ideas on worksheets. |
|
| |
| Thinkathon is a trademark
of Solutionpeople Inc. based in Chicago. SQ Centre
is the exclusive licensee of ThinkathonTM in Singapore.
For more information,
visit the SQ Centre website. |
| |
 |
| The
Thinkathon is an effective way
to garner many ideas in a short
span of time. |
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By
Service Quality Centre Pte Ltd
Next: A hothouse of quality ideas
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| Related
Articles |
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| - |
New
Column
“Innovation In Action” is a new
quarterly column that focuses on innovation
and innovative practices and initiatives
by public agencies. Kicking off this
column is a story contributed by Service
Quality (SQ) Centre, an international
management consulting and training company
founded by Singapore Airlines and SPRING
Singapore in 1990. To learn more about
SQ Centre’s programmes and services,
check
out the website www.sqcentre.com. |
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